{"id":2639,"date":"2024-10-21T14:51:27","date_gmt":"2024-10-21T12:51:27","guid":{"rendered":"https:\/\/ai-industry.eu\/?page_id=2639"},"modified":"2024-10-24T10:25:27","modified_gmt":"2024-10-24T08:25:27","slug":"article-ibm","status":"publish","type":"page","link":"https:\/\/ai-industry.eu\/index.php\/en\/article-ibm\/","title":{"rendered":"ARTICLE | IBM"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2639\" class=\"elementor elementor-2639\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64a0a3ee e-flex e-con-boxed e-con e-parent\" data-id=\"64a0a3ee\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2e5b97ce e-con-full e-flex e-con e-child\" data-id=\"2e5b97ce\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d1f5638 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4d1f5638\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">IBM - How Generative AI is Redefining the Businesses of Tomorrow<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7893a133 elementor-cta--layout-image-right elementor-cta--valign-bottom elementor-cta--mobile-layout-image-above elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"7893a133\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tGenerative artificial intelligence (Generative AI or GenAI) is no longer just a futuristic concept but an essential reality that is profoundly transforming the business landscape. Capable of creating original content from human instructions, this technology, once confined to science fiction, is now becoming a strategic lever for companies looking to differentiate themselves in an ever-evolving market. However, to fully harness its potential, mastering technical skills alone is not enough; it is crucial to rethink business models and integrate Generative AI into a comprehensive innovation strategy. This article, the first in a series dedicated to this critical topic, explores the urgency for businesses to swiftly adopt this technology to maintain their competitiveness and seize new opportunities on the horizon.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<a class=\"elementor-cta__button elementor-button elementor-size-lg\" href=\"https:\/\/www.ibm.com\/blogs\/ibm-france\/2024\/05\/30\/comment-lia-generative-redefinit-les-entreprises-de-demain\/\">\n\t\t\t\t\t\tLearn more \t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-698d2443 e-con-full e-flex e-con e-child\" data-id=\"698d2443\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b388d25 elementor-pagination-position-inside elementor-widget__width-inherit elementor-widget elementor-widget-image-carousel\" data-id=\"b388d25\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;pause_on_hover&quot;:&quot;no&quot;,&quot;pause_on_interaction&quot;:&quot;no&quot;,&quot;autoplay_speed&quot;:4000,&quot;slides_to_show_tablet&quot;:&quot;1&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrousel d\u2019images\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 sur 1\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ai-industry.eu\/wp-content\/uploads\/2024\/08\/carson-masterson-0mXw-dvuLok-unsplash-scaled.jpg\" alt=\"carson-masterson-0mXw-dvuLok-unsplash\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21a7b7f elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"21a7b7f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"\">Source image : Carson Masterson<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-78da00a2 e-flex e-con-boxed e-con e-parent\" data-id=\"78da00a2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-14c15c67 e-con-full e-flex e-con e-child\" data-id=\"14c15c67\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_scale_direction&quot;:&quot;in-out&quot;,&quot;background_motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;background_motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:80}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2034f378 e-con-full e-flex e-con e-child\" data-id=\"2034f378\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69516b7 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"69516b7\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">IBM - How to Create Cybersecurity that Evolves Faster than Threats<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-439cd684 elementor-widget elementor-widget-text-editor\" data-id=\"439cd684\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Listen to this podcast with Teddy Ramanakasina and Fr\u00e9d\u00e9ric Givaudan, where they discuss this topic in-depth.<\/p><p>Source :\u00a0IBM\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44b00cb7 elementor-invisible elementor-widget elementor-widget-button\" data-id=\"44b00cb7\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/fr.newsroom.ibm.com\/podcasts?item=29967?lnk=hpfrca2\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Listen the Podcast<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c7bca16 e-flex e-con-boxed e-con e-parent\" data-id=\"2c7bca16\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79ec27cd elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"79ec27cd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"\">Source image : Markus Spykes<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>IBM &#8211; How Generative AI is Redefining the Businesses of Tomorrow Generative artificial intelligence (Generative AI or GenAI) is no longer just a futuristic concept but an essential reality that is profoundly transforming the business landscape. Capable of creating original content from human instructions, this technology, once confined to science fiction, is now becoming a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2639","page","type-page","status-publish","hentry"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ARTICLE | IBM - AI&amp;INDUSTRY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ai-industry.eu\/index.php\/en\/article-ibm\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ARTICLE | IBM - AI&amp;INDUSTRY\" \/>\n<meta property=\"og:description\" content=\"IBM &#8211; How Generative AI is Redefining the Businesses of Tomorrow Generative artificial intelligence (Generative AI or GenAI) is no longer just a futuristic concept but an essential reality that is profoundly transforming the business landscape. Capable of creating original content from human instructions, this technology, once confined to science fiction, is now becoming a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ai-industry.eu\/index.php\/en\/article-ibm\/\" \/>\n<meta property=\"og:site_name\" content=\"AI&amp;INDUSTRY\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-24T08:25:27+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/ai-industry.eu\/wp-content\/uploads\/2024\/08\/carson-masterson-0mXw-dvuLok-unsplash-scaled.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/\",\"url\":\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/\",\"name\":\"ARTICLE | IBM - AI&amp;INDUSTRY\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/ai-industry.eu\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/carson-masterson-0mXw-dvuLok-unsplash-scaled.jpg\",\"datePublished\":\"2024-10-21T12:51:27+00:00\",\"dateModified\":\"2024-10-24T08:25:27+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/#primaryimage\",\"url\":\"http:\\\/\\\/ai-industry.eu\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/carson-masterson-0mXw-dvuLok-unsplash-scaled.jpg\",\"contentUrl\":\"http:\\\/\\\/ai-industry.eu\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/carson-masterson-0mXw-dvuLok-unsplash-scaled.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/index.php\\\/en\\\/article-ibm\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/ai-industry.eu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ARTICLE | IBM\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/#website\",\"url\":\"https:\\\/\\\/ai-industry.eu\\\/\",\"name\":\"AI&Industry\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/#organization\"},\"alternateName\":\"AIFORUM\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ai-industry.eu\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/#organization\",\"name\":\"AI&Industry\",\"url\":\"https:\\\/\\\/ai-industry.eu\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ai-industry.eu\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/cropped-AII-6-01.png\",\"contentUrl\":\"https:\\\/\\\/ai-industry.eu\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/cropped-AII-6-01.png\",\"width\":250,\"height\":150,\"caption\":\"AI&Industry\"},\"image\":{\"@id\":\"https:\\\/\\\/ai-industry.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/18145186\\\/admin\\\/feed\\\/posts\\\/\",\"https:\\\/\\\/www.instagram.com\\\/markcom.event\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ARTICLE | IBM - AI&amp;INDUSTRY","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ai-industry.eu\/index.php\/en\/article-ibm\/","og_locale":"fr_FR","og_type":"article","og_title":"ARTICLE | IBM - AI&amp;INDUSTRY","og_description":"IBM &#8211; How Generative AI is Redefining the Businesses of Tomorrow Generative artificial intelligence (Generative AI or GenAI) is no longer just a futuristic concept but an essential reality that is profoundly transforming the business landscape. 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